研修 — KENSHU · TRAINING VIDEO, BUILT AS A SYSTEM
Kenshu builds the training film library that gets it out — scripted, shot, edited and delivered to every store, every rep, every new starter. One system, built once, working for years.
01 — THE PROBLEM
Most suppliers have a training problem they’ve stopped calling a training problem. It shows up as returns, as bad advice on the floor, as a product launch that lands flat.
None of it is a filming problem. It’s a system problem, and that’s what gets built here.
The product manager, the state rep, the one trainer who’s been there eleven years. When they’re busy, or gone, it goes with them.
You run a session in March. By September half that floor is new and nobody has repeated it.
Files land in a Dropbox link that expires, or an email nobody forwards. Good footage, zero reach.
No completion data, no view counts by store, nothing to take to the brand team when they ask what the spend did.
Every product release is a fresh scramble instead of the next module in a library that already exists.
02 — THE SYSTEM
Same crew, same process, one outcome: the thing you know how to do becomes the thing your whole channel knows how to do.
Scripted, shot, edited, delivered and measured. You approve; we run it.
Before a camera comes out, we work out what actually needs teaching, in what order, and what each module has to change on the floor.
Written for retail attention spans, not for a boardroom. Short, demonstrative, and built so a new starter can follow without background.
Shot in a day or a block of days, on site or in studio. Efficient by design — the system is what keeps the per-film cost sane.
Edited, graded, captioned, versioned for each retailer’s requirements, and exported to whatever specification their platform demands.
Into their LMS, or onto ours. Either way it reaches the floor and you find out who watched it.
03 — THE WORK
Product demonstrations, objection handling, installs, inductions and safety — filmed for suppliers selling through national retail.
Ask and we’ll send the full reel for the category closest to yours.
04 — THE PLATFORM
The big retailers have a platform and a specification. Smaller suppliers have neither, and a licence they don’t want.
That gap is what Kenshu closes.
A white-labelled training platform carrying your name, not ours. Your network gets a single link. You get to see who finished what.
05 — HOW IT RUNS
No account layer, no producer relaying messages. You deal with the person running it.
Forty minutes on what your channel gets wrong and what it would be worth to fix. No pitch deck.
You get the module list, the outcomes and a fixed price, in writing, before anything is committed.
Written, reviewed with your product people, signed off. This is where the accuracy gets locked in.
Filmed in a concentrated block so your team gives up days, not months.
Live on the platform, reporting switched on, your team shown how to run it.
06 — QUESTIONS
It depends on the number of modules and where they’re shot, so there’s no price list worth publishing. What we can say is that it’s quoted as one fixed figure for the whole system, never a day rate, and you see it in writing before you commit to anything.
A typical programme runs six to ten weeks from scope call to live, with most of that in scripting and approvals rather than filming.
Good — then the films are delivered as files built to its specification, and the platform side simply doesn’t apply.
Sometimes. If there’s usable material it gets folded into the curriculum rather than reshot, and that’s assessed during scoping.
No. The same system covers sales training, induction, OH&S and knowledge capture — anywhere the problem is that something known by a few people needs to be known by many.
One practitioner runs every programme end to end, with specialists — a second shooter, an editor, a motion designer — engaged per job. You always deal with the same person.
07 — START HERE
A short email is enough. You’ll get a reply from the person who would run the programme — not a sales sequence, not an account manager.
Three lines is plenty. If you can answer these, the first call is a short one:
Based on the Mornington Peninsula, Victoria. Working with suppliers and brands across Australia.